MTV Ident Concepts are 3 different short identity pieces that were submitted to MTV years ago for their in-betweeners during commercial breaks for standard programs. There was some discussions held with producers at MTV Australia @ Fox Studios at some point via email, but nothing actually came about from it.
The shower screen scene is particularly intense - it all just kind of worked out - the sound design, the risks of animation style, the dark and offset/3D/red and blue lighting etc. The way the fabric just whips through the camera is really intense. The sound design carries it throbbing, pulsing and buzzing at an intense level.